Global CEO program – Professional Director Training | Pro CEO

Overview of Global CEO program – Professional Director Training | Pro CEO

The CEO program specialization is designed exclusively for Senior-level Business Managers and for those who are assuming the role of key strategic collaborators for the CEO or the Board of Directors in companies as well as for potential candidates who are pursuing a senior-level management advisory career in international institutions or consulting firms. Corresponding to the rapid evolution of global business with legal and regulatory financial framework changes and even the digitalization transformation; the education and training team brings together alumni network, global partners, experts, and experienced business leaders

You will therefore further enhance your particular knowledge and develop quintessential skills that are compatible with your business strategy. The program covers a wide range of areas such as Leadership, HR management, Governance, Strategy, Financial Management, IT, and Legal Practices. Emphasizing the case-study methodology and the Quintessence of our Experts community, the participants will get access to a variety of interactive training methods to be well prepared for the requirement of the CEO role. The program also features Workshops with high-level managers who will share their experience and insights into their career pathways, as well as their innovative ideas and practices that have contributed to their success.

Course Outcomes

You will master the following potentials:

Module 1: Overview of Competencies and Authorities of the CEO

• Gaining perspective on the definitions of a CEO’s competencies
• Enhancing potential leadership skills
• Understanding of corporate culture and its application to operation process and Enterprise Change Management
• Understanding the importance of Innovation in achieving your goals
• Growing awareness of the ethical and responsible working environment

Module 2: Sustainable Business Strategy

• Having a better understanding of the importance of developing an annual operating plan
• Analyzing the Strategic Management Tools and Techniques Usage
• Growing awareness of how sustainability issues influence corporate strategy and how corporations may transform these challenges into sources of competitive advantage
• Increasing awareness of long-term ethical and social-responsible commitments of the enterprise

Module 3: Accelerating Innovation and Creativity

• Adopting the Characteristics of Innovative and Creative Concepts
• Knowledge application: creating a road map for addressing critical factors in the product’s design and marketing
• Analyzing and investigating the Breakthrough Technologies

Module 4: Effective Human Resource Management Practices

• Increasing engagement and developing interpersonal skills
• Improving team dynamics through self-awareness
• Having a better understanding of team innovation and motivation
• Enhancing Performance Management Skills
• Succession Planning: Identifying and nurturing the team talent
• Boosting the team development

Module 5: Accounting for Executives

• Interpreting the Financial reports
• Understanding the core concepts, basic terms, and techniques of finance and accounting
• Applying financial concepts to make better-informed decisions and become a great asset to your company
• Getting an overview of the financial marketplace and the role of a company in today’s marketplace

Module 6: Financial Decision-making for leaders

• Having insights into the Financial Compass that CEOs need to have
• Gaining knowledge of Corporate Finance and the objective of the financial decision-making process
• Understanding Cost of Capital and Optimal Capital Structure
• Understanding the role of Financial Ratios in the Financial decision-making process
• Comprehending Mergers & Acquisitions (M&A) and Prevention Tactics
• Approaches to Business Valuation Methods
• Mastering skills to evaluate and forecast project ideas and make decisions based on different perspectives

Module 7: Marketing Management

• Understanding the importance of developing a comprehensive strategic marketing plan
• Having knowledge of Traditional Marketing, Telemarketing, Internet Marketing, and Public Relations Marketing (including sponsorship and event marketing)
• Recognizing the ethical issues that arise from marketing activities and understanding the marketing impact on society in general

Module 8: Branding Management

• Understanding Brand assessment and development in a variety of market settings, organization types, and policy situations
• Understanding how to analyze and apply marketing as well as brand communication theories
• Understanding the social, political, and cultural context of brands and their role in different areas such as retail, social marketing, and marketing ethics

Module 9: Business Law for Executives

• Understanding International Business and Commercial Laws
• Gaining essential legal knowledge to guide your business’s strategic direction, mitigate risks and make better-informed leadership development decisions
• Recognizing the pros and cons of different business structures
• Understanding the legal duties that a business leader may have
• Understanding contract structure and components in preparation for successful business deals
• Identifying of best practices required to comply with employment law

Module 10: Corporate Operations Management

• Understanding how to optimize internal business processes and systems to minimize effort as well as maximize profit
• Understanding ways to improve work and production processes
• Understanding how different facility layouts could help or potentially cause damage to a production

Module 11: E-Commerce Models and E-Business Competitiveness

• Having knowledge of planning, coordinating, and directing the computer-related activities of a business
• Understanding how information systems are used to generate information for the decision-making process
• Applying IT and Artificial Intelligence (AI) within the critical areas of management in 21st Century organizations
• Acquiring knowledge and competencies within specific areas of study or individual fields
• Understanding the foundation of ethical and professional standards

Module 12: Governance, Risk Management, and Compliance

• Understanding corporate governance and its significance to organizations
• Identifying the key characteristics of corporate governance including the role of internal audit and assurance within it
• Gaining profound insights into key principles and guidelines of risk management
• Developing risk treatment strategies
• Assessing relative benefits of embedded monitoring and independent assurance
• Adopting the principles and mechanisms used in internal control

Module 13: Leadership Manners and building personalized leadership Etiquette

• Understanding Empowerment of Organizational Leadership Capacity
• Developing core values, principles, and integrity
• Having insights into experienced leaders’ career growth through their career journeys
• Framing the relationship between personal career development and new trends in the Digital era
• Developing the ability to overcome personal difficulties, setbacks, and turbulence
• Getting prepared to become a more grounded, resilient, defensive, and perceptive leader